Innovation in Sports

Designed for those new to the field, this introductory course from Barça Innovation Hub explores how innovation can be applied across the sports industry. Participants learn to develop new products, services, and solutions aimed at transforming the experience of fans, athletes, coaches, and other stakeholders within the sports ecosystem. The programme draws on established methodologies including design thinking and the business model canvas.

Delivered entirely online in either English or Spanish, the course is completed within three months. It is provided by Barça Innovation Hub, the knowledge and innovation platform of FC Barcelona, which specialises in professional development for the global sports industry.