BA (Hons) Sports Management

Designed for those passionate about sport and business, this BA (Hons) Sports Management degree equips students with the operational, financial, marketing, and legal skills needed across a broad range of management roles. The curriculum progresses from foundational sports business principles — including marketing, fan behaviour, and finance — through to sports governance, entrepreneurship, and strategic management, drawing on national and global case studies throughout.

The degree is delivered on campus at UCFB's Wembley and Manchester sites on a full-time basis, running over three years (or four years with a foundation year). Graduates receive a degree awarded by the University of East London, of which UCFB is an embedded college. The programme is enriched by seminars, networking opportunities, and guest speaker sessions as part of UCFB's employability and career planning provision.