
About This Course
Designed for sports professionals and enthusiasts looking to combine a passion for sport with practical business expertise, this degree covers sports marketing, finance, leadership, event management, and strategic decision-making. Using real-world case studies and industry-informed content, it prepares graduates for roles spanning marketing, sponsorship consultancy, and facility and event management. Students benefit from an official partnership with Watford FC, providing exclusive career and educational opportunities within the club.
Delivered entirely online on a part-time basis, the programme typically takes four years to complete, accumulating 360 credits for a full BSc (Hons) award, though students may accelerate their studies using professional experience. The University of Hertfordshire, ranked second in the East of England for Sports Science by the Complete University Guide (2023), delivers the course through highly qualified academics, most holding a PhD or advanced degree alongside relevant research or professional experience.
AI-generated overview based on the provider's course page ยท Last updated 22 April 2026
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