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Digital Marketing

MSc Football Communications & Digital Marketing

UCFB Global Institute of Sport

About This Course

Designed for graduates and industry practitioners with a strong interest in football and sport, this master's degree covers the intersection of digital marketing, communications, and media within the football industry. Core modules include Digital Marketing for Football, Football Fan Engagement, Multimedia Football Journalism, and Global Sports Leadership, alongside an Applied Professional Project. The programme is particularly suited to those aiming for senior roles in media and marketing departments at football clubs and related organisations.

Delivered on-site at UCFB's Wembley campus in London, the course is available full-time over one year or part-time over two years, with September and January start dates. Graduates receive a degree awarded by the University of East London, of which UCFB is an embedded college. The programme is delivered by UCFB Global Institute of Sport and incorporates guest speaker sessions and lectures from industry professionals alongside academic teaching.

AI-generated overview based on the provider's course page ยท Last updated 22 April 2026