Understanding Data in Football

Aimed at aspiring analysts, coaches, journalists, and football professionals who already have a basic grounding in football data, this intermediate-level course explores how leading clubs use statistics and data modelling to gain a competitive edge. It covers three core areas — statistical analysis in football, data modelling, and Expected Goals (xG) — using interactive examples drawn from real footballing scenarios to show how analysts extract meaningful insights from match data.

Delivered entirely online through a browser-based platform, the course comprises six hours of content and is self-paced, with learners retaining lifetime access. Each of the three modules concludes with an assessment, and passing all three earns three CPD points along with a downloadable certificate. Content was developed by data scientists with experience in the Bundesliga and Ligue 1, alongside a statistician from the University of London, and is produced by AnalyiSport.